I am not going to go into the nightmares of my pre-teen years, but lets just say that I wish a site (eh, em...internet) like this was available during my times.

Beinggirl.ca is a community of girls, for girls sponsored/developed by Tampax/Always...talking about...well...your period, boobs and talking to daddy about your period. I love it. It is real, honest and true.

The strengths of this community, which make it work are:
- I have my own and customizable identity
- A forum full of real, almost embarrassing Q&A
- Easy-to-use navigation and tools (YES! A pad selector - who knew?)

Kudos P&G!

PS. Their newsletter has been going on since 2005...the site is their next phase to their direct and database strategy (I presume).

PSS. I got a great welcome package in the mail full of samples, stickers and other fun things.