I have been waiting a really long time for this movie.

Why? Because of the online hype.

It all started last year when I saw the trailer prior to I am Legend...and pushed me towards checking out what they were doing online. I have to admit that I couldn't keep up with all the viral tactics, but here are a few examples:

- I believe in Harvey Dent
- Online clues goes offline
- Several carefully released trailers to continue momentum.

Now with great reviews in the NYTimes and Rolling Stone - this movie is a MUST SEE.